In their early days of operation, Uptown 11 formed a strategic partnership with chefs Charlie Knowles and Manny Da Luz to build on the success of their neighborhood cafe, bica. We approached the chefs and said "we're starting a creative agency." Within days, they tapped us to start working by their sides to build a community at bica.
Uptown 11 built bica’s website from scratch, produced the original photography, videography and provided wrap-around consulting and advisory services to the owners as they built and grew their brand.
Today, Uptown 11 Studios provides storytelling and creative services to bica in a model that’s wholly untraditional for a neighborhood restaurant, chronicling the ins and outs of life inside the café.
bica regularly appears a top the lists of San Diego’s best restaurants and is frequented by the top chefs and service industry professionals in the region. We recently handed over design and management of bica's website to its in-house team, and its updates are built on the foundation established through our partnership.
